Storytelling workshop for presentations people remember
A hands-on workshop for teams who present ideas, analyses and recommendations. Your people find their core message, build a storyline their audience follows with ease, and turn it into slides that make the point at a glance, on their own presentations.
How a strong story comes together
Presentations with a clear story, from the first slide
Every participant leaves with a sharper presentation of their own and a method they use for every presentation that follows.
Lead with the core message
State the key insight or recommendation in one clear sentence, before a single slide exists.
Speak to the audience
Know who is in the room, what matters to them and how they form an opinion.
Build a storyline
Write slide titles as full statements and arrange them into a story that holds together.
Present with confidence
Practise in short talks and grow with direct, constructive feedback.
Storytelling for presentations, practised on real material
Short inputs, then straight into practice. Participants bring a current or recent presentation and sharpen it throughout the day.
Your material
Every technique is applied to a real presentation from your team.
Practice
Everyone presents for three minutes and gets feedback from a partner and the trainer.
Transfer
Storyline and slides are ready to use the next day.
Three building blocks for presentations that land
From the first idea to the finished slide, in the order that saves the most time.
Core message and audience
Clarity before slides: what you want to say, and to whom.
- Core idea, key insight or recommendation
- An audience picture: who, what matters, what they know
- Closing the knowledge gap between expert and audience
Storyline
The structure that carries your message.
- Slide titles written as full statements
- Empty slides arranged into a storyline by title
- The structure that fits your audience and situation
Slides and delivery
Slides that support the story, and a confident delivery.
- Each slide shows only what supports its title
- Data shown so the point is obvious at a glance
- Short talks with feedback from partner and trainer
From core message to confident delivery in one day
Core message and audience
Each participant sharpens the core message of their own presentation and draws a clear picture of the audience.
Storyline with statement titles
Slide titles become full statements and are arranged into a storyline before any slide is designed.
Slides and data
Slides are cut back to what supports each title, and data is shown so the key point stands out.
Practice and feedback
Short talks with feedback from a partner, then volunteers present to the group with feedback from the trainer.
This flow is a suggestion: in the briefing call we adapt it to your team and agree what success looks like after the workshop.
The format that fits your team
One focused day is the classic. We tailor the scope to your goals in the briefing call.
Full-day workshop
The complete flow from core message to delivery, on your team’s own presentations.
Half-day workshop
A focused session on core message and storyline, ideal as a kick-off or refresher.
Two days with slide design
Storytelling plus a full day on slide and presentation design for teams who build many decks.
A sharper presentation, and a method that lasts
Their own presentation, sharpened
worked on throughout the day, ready to use
A one-page storyline
the presentation as a sequence of clear statements
Their core message
in one sentence, tested on a real listener
An audience picture
who is in the room, what matters, what they know
The statement-title method
titles first, slides second, for every future deck
Direct feedback
from a partner and from the trainer
From the first call to a sharper presentation
Briefing call
We clarify your team, their presentations and what success looks like after the workshop.
Tailored proposal
You receive a suggested flow, which we adjust together to your goals.
Workshop day
Hands-on, built around your team’s real presentations, at your offices.
Transfer
Everyone leaves with a stronger presentation they use the next day.
Teams we work with
Questions about the storytelling workshop
Who is the storytelling workshop for?
For teams who present ideas, analyses and recommendations: managers, consultants, sales and project teams, and experts who need to reach non-experts.
What do participants bring?
A current or recent presentation. They sharpen it during the day and leave with a stronger version.
How long is the workshop?
Typically one full day. A half-day version focuses on core message and storyline; a two-day version adds slide and presentation design.
Where does it take place?
In-house at your offices. For distributed teams there is also an online format in two sessions.
Which language?
English or German, whichever your team presents in.
Is there personal coaching too?
Yes. Before a big presentation or keynote, 1:1 presentation coaching prepares one person for one moment.
Jörn Steinz
Jörn learned storylining as a consultant at Accenture and later worked in corporate development at XING and freenet. Since 2014 he has trained and coached management teams, sales teams and experts in presenting with clarity and impact.
He works with your team on their real presentations, with honest feedback and practical tools they use right away. SkillDay is a network of around six experienced trainers.
Your team’s next story, ready to land
Tell us about your team and the presentations they give. We will come back to you with a workshop plan that fits.